Are you with Google Adsense?
Google Adsense is not more with you!
Many website owners complain since some time now, about revenue losses. You might think, that is the up-and down of the World Wide Web.
Might be right, to some extent. Loosing visitors, seasons of the year. Months of the year.
As of today, a webmaster has many tools, to investigate about visitors. Adsense and Google webmaster tools are just a little part of that.
Now after wondering about the sudden drops in income, you might search help in Adsense forums, contacting even Google Adsense support, they are fast to tell you, that there is "Invalid Activity" going on at your website(s).
They even tell you to name the ad-units as "Advertisement". Well, not even the advertisement on this blog is named "Advertisement" or "Sponsored As". Why? It`s Blogger guys! Blogger belongs to Google-Adsense!
There are 1000s of 1000s of websites out there, who don`t comply with this nonsense Adsense policy!
What about Ebay? They use drop down menus!
After Google-Adsense invited about 2 Million webmasters to join their advertisement program, they offered also a free search engine, for webmasters, making Google search to the most visited sears engine in the world. That dates just back to 2003. Many webmasters happy used that advanced tool at this time. Earning money with their websites, beside building the websites further up, to deliver a experience for visitors. All started with single uploads to the host. Large companies joined the market, offering the first full CMS web-based Content Management System.
People from all walks of live could build websites, without having a extend knowledge of HTML.
As early as 2006/07, Widows started with a CMS "Website for life" Free. They closed down in May 2012, kicking all the webmasters out of business. but offered as replacement Office 365, up till now. It is now called SharePoint.
Why website owners were kicked out, is quiet simple. Windows deleted all pages, against their promise six years earlier. If you had a domain name pointing to your website, as example www.yyz123,com, your follow pages where named
www.yyz123.com/number.aspx.
With the new system the whole name changed to
www.yyz123,com/PAGES/number.aspx ...
That means for any search engine a complete new website. Additionaly, your website was penalized by Google and Bing/Yahoo, as the old address showed as error message, if at all.
That was the end of millions of websites. The end of many hours of work, invested into the websites.
Yahoo Geo-Cities did offer some similar system even before that. Unfortunately closed down. Blogger started, WordPress and so on. Google promoted rather a money building behavior, as every small webmaster can join - up till now - and earn money for him self, and Google.
Back to Google-Adsense.
They promote large websites more and more, regardless if they are within the Adsense policy. As named before, Ebay is one of this money making golden donkeys for Google. Butt there are many high ranking websites to name CNET: http://www.cnet.co.uk/broadband-speedtest/
Drop down menu over Adsense Advertisement.
Online Newspapers: http://www.onlinenewspapers.com/ Not a drop down menu, but advertisement is build in a way, that it is not easy to see, if it is part of the content, or ...advertisement.
The same story, no naming of the Ad-units, with that newspaper website; http://www.1stheadlines.com/united_kingdom.htm
Additionally there is, that they use on all pages even 5 Adsense-Units. (3 are permitted)
And here an other newspaper website. Just pictures and as usual a drop down menu, not naming the Adsense unites.
An other news website, displaying advertisemen; only one small unit is named. The other, in that case the top banner is placed so nice, that it is just inviting "Invalid Activity"
http://www.ghanaweb.com/GhanaHomePage/crime/artikel.php?ID=301862
Left left top, just above that unit: Display options / Mobile website, and right hand site the Adsense text link unit...
But Halt! This is not all; Have some fun, and give a comment to the news! What happens then, ist a not permitted "Sticky Advertisement", right hand.
You might ask now, what has that to do with MY De-Creasing income! That is simple to answer:
Common for the named websites; They all rank very, very well on Google. They are the Golden Donkey`s for Google-Adsense!
AdSense programme policies
They show clearly, that not all publishers are equal!
Read follow;...
.".... it's your responsibility to keep up to date with, and adhere to, the policies posted here. Exceptions to these policies are permitted only with authorisation from Google."
NOT:
Exceptions to these policies are not permitted.
BUT: Exceptions ... are permitted only with authorisation from Google.
Invalid clicks and impressions
Publishers may not click their own ads or use any means to inflate impressions and/or clicks artificially, including manual methods.
Encouraging clicks
Publishers may not ... or placing images next to individual ads.
Format site content so that it is difficult to distinguish it from ads.
There was a question to Google- Adsense:
Hi Adsense team,
I'd like to know if the adsense ad unit on http://www.wikia.com/Wikia is legal. If you scroll down, you will see that the ad catches and scrolls down after a certain point. Besides I'm seeing more sites displaying these type of ads.
Thanks!
No, these types of ads aren't allowed by Adsense.
These ads are referred to as “sticky ads” and they are not permitted. We will take action when we come across this kind of implementation.
https://productforums.google.com/forum/#!topic/adsense/3CCpFfTNmBk
Read here more about the Adsense policy;
See also: https://support.google.com/adsense/answer/3394713?hl=en
as;
When you implement ads, please always think about your users and consider whether if you were a user coming to the site for the first time, would you be able to distinguish the ads from content..... And please always keep a proper distance between ads and content to avoid accruing accidental clicks.
Part 2: Ad implementation
Fixed Ads: These ads are referred to as “sticky ads” and they are not permitted. We will take action when we come across this kind of implementation.
So, why are all this websites are still on top and high ranking?
Is Google blind or is that just an accident? I don`t think so! This websites are just a few, generating a big part of the income for Google-Adsense! How else is to explain, that small webmasters are punished, with daily money cuts on ther Adsense accounts, to an extent of up to 40% of the daily revenue generated? Clicks are invalidated, as even impressions! How is it possible, that Impressions of Bing and Yahoo network Media.net advertisement ( www.media.net ) is up to 5 times more, as Google-Adsense advertisement? ( I will follow up with some screen shots soon!)
As all webmasters have to experience every month, Adsense is adjusting at the end of the month the revenue. often, 1%-2% is taken off the money earned. Well this is quiet OK. But, have you ever had the time to observe daily stats?
Take your time to watch, what is going on at your Adsense account! Open just 10 windows, with your Adsense account. Start at 12 Noon. Leave one window, as you open it. Refresh window 2 at 2pm, window 3 at 4pm and so on!
Leave every refreshed window as it is, at that time. Surprise, surprise! Late evening you will see, that Adsense has taken 20% - 40% off you! Open the next morning an other fresh window with your Adsense stats...
And as morning surprise, an other amount of income just vanished. Most of the webmasters will not see that, as who has time to check on the Adsense account, daily and for hours?
But, now it becomes more and more difficult! Dropping revenue. Often the same visitor count, some times even more visitors, and still dropping! How possible is that?
There is only one explanation! Google is punishing smaller websites/publisher, for policy violations of larger websites, to make the public impression, that they care about, how advertisements are placed.
There is one small way, to show Google-Adsense a form of protest! Use the Bing Search on your website!
Easy to find with Google or BING search "HTML CODE BING SEARCH" or + for websites.
Apply at media.net! It`s quiet new and the revenue generated is just a beginning, but it will pay for your domain fees, and maybe a bit more forward to the cost, of running your website!
There is also a personal adviser to each account, with a personal welcome message!
You are permitted to have up to 3 units on each of your web pages.
According to the Adsense policy, it is within the policy, to have other advertisers on your website!
The good thing: Since we use Media.net, there is also more revenue again from Adsense!
Why can`t you have BING and GOOGLE search on your website? Well, as you are signed up with Adsense, you had also to agree, to use Google - only - on your website. That means, you are not permitted, to have BING search on your website, when using Google! Out of some years experience, I can say - for my self: What is it good for? Nothing! Google search income generates peanuts, not more than that!
We webmasters have some powers left!
If that 2000.000 webmasters would follow that step, and also change their own search habits, Google would come soon to a REAL AdSENSE!
You are welcome to comment! Feel free, to write, what ever you think!
This Blog will be continued!