Adsense and Google INVALIDATING clicks on mass!
How do you know this, you may ask now.
Quiet simple; Having some time, to check the Adsense account over a full day. Opening new windows, and counting each time the clicks, page views and so on. Have some "fun", and follow that just one day!
Happen: Just within 7 hours, Adsense-Google INVALIDATED at least HALF of the clicks!
Interestingly always the clicks with the most revenue!
How interesting is that! Create a campaign, with high PPC and just wait! Google Adsense is taking care of, that you will pay the money, but pushing that payment rather to big and favored websites!
As Google-Adsense has updated all the accounts to "Interest Based", it means actually, if a visitor clicks on an advert from XYZ, who is willing to pay $1 or more per click, Adsense will make sure, you as a small scale website owner is not earning that money! It might be, that the interested visitor is not long enough on that website, or what ever. After invalidating that click(s) in your account, they will pay a larger website that money later, when the same visitor or any other person using the same computer, clicks on that advert again!
The story, that Google-Adsense "CARES" about advertiser, is just pure nonsense!
They make sure, that you as advertiser pay`s anyway! However! Giving some money back into your account, does not mean, you won! So, or so, you`ll pay Google-Adsense!
Advertiser on multiple advertisement platforms, loose often more. They just don`t care about, as all what count`s is advertising. let say, an publisher has advertisement from REBTEL on his website, via Tradedoubler. A visitor clicks on`it. Automaticaly, a new "Interest Based" advert "campaign" is being created via Google... Showing the REBTEL adsense advert now over and over again, till the visitor clicks again.. this time Adsense-Ad.. REBTEL is being charged. Just for the click. Nothing else.
"Interest Based" advertising means often nothing else, as showing the same advert over,
and over, and over again!
As an example of that over again showing, just visit Play . com or Hostgator . com, and Adsense will bombard you with their advertisements, on each other website, you visit for the whole day!
Oh yes, you could opt out of that "Interest Based" adverts. but, it would not make much sense, as publisher, as that would reduce the overall ad"choices" on your website!
The right thing would be, in the interest of the majority of the publishers generally, to disable that "Interest Based" advertisements! But, this is something, only Google-Adsense could do!
Well, Google is trough that system earning even more cash, they will do a dam, to change back to the old system!
Advertisers are their COW, and small and medium publishers are their meanings to get the milk!
There is something wrong with Google & Adsense!
By the way; the smaller a website, the more likely the website will be banned by Adsense and Google, for "Invalid Activity" ...when using Adsense! A webmaster without Adsense, has the very best chances, to grow without problems!
Next: Why the back link story is just a story!
You think, the more back links you have, the higher your ranking? Think again!
